From Command to Co-creation: How Can AI Prompt Words Unleash Your Creativity?

Written by
Clara Bennett
Updated on:June-27th-2025
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Explore how AI prompts can inspire creativity and open a new chapter in human-computer co-creation.

Core content:
1. The evolution of human-computer interaction: the transition from tools to co-creation
2. Three cognitive frameworks for prompt design: tool stage, cognitive partner stage, and co-creation stage
3. The combination of practical cases in the co-creation stage and communication philosophy

Yang Fangxian
Founder of 53A/Most Valuable Expert of Tencent Cloud (TVP)

The interaction between people and AI is quietly entering a new stage. In the past, we were used to viewing AI as a "tool" and using simple instructions to get direct responses. Now, the communication between people and AI is undergoing profound changes - from mechanical "question and answer" to creative "co-creation". As Tang Zhi revealed in the book "All About Speaking", the essence of communication is not just as simple as information transmission. Language carries the way of thinking, reflects the subject consciousness, and also profoundly affects the configuration of interpersonal and even human-computer relationships. Today, I will combine communication philosophy and engineering practice, analyze the underlying logic and innovation path through the specific scenario of "prompt word design", and help everyone use more clever prompt words to stimulate deeper human-computer interaction and co creation.

Prompt words under communication philosophy: three cognitive frameworks

Communication is essentially a struggle for subjectivity. Sartre's "gaze theory" mentioned that both parties in a conversation always build a power relationship through language. For humans and machines, prompt words are the "speech" tools we use to interact with AI. The relationship between humans and AI is not static, but is constantly reshaped and upgraded in practice . Tang Zhi's theory of communication provides us with three key cognitive frameworks for understanding the design of prompt words:

1. Tool stage - one-way instructions, clear boundaries of power

In the early stages, AI is a passive executor. Humans give short instructions, and AI quickly gives standard responses.

    Example 1: Lifestyle Assistant

    "Help me generate a one-week weight loss diet menu"

    Problem: Only stating the task without providing context and preferences , AI mechanically outputs results

    Example 2: Study Tutoring


    “Please explain to me what artificial intelligence is”

    Problem: No goals, no scenarios, AI gives standard definitions

    Example 3: Content Generation


    Please write me an email

    Problem: No recipient, no reason, no style requirements, AI provides template output

    At this stage, the responsibilities between humans and AI are clearly divided: humans are the main body, AI is a passive tool, and the interaction is extremely limited.

    2. Cognitive partner stage — intention sharing, limited collaboration

    As AI’s ability to understand intent and adapt improves, humans begin to incorporate more information into prompts, pushing AI closer to real needs.

     Example 1: Lifestyle Assistant
    "I've been busy working overtime recently and can only cook simple meals at night. Can you design a quick and healthy dinner recipe for me for three days? The ingredients must be easily available and the steps must not be complicated."

    Optimization point: Supplement background and constraints, AI understands and matches needs

    Example 2: Study Tutoring

    "I am a freshman in high school and need to understand the basic principles of artificial intelligence in an easy-to-understand way, with a practical application example around me."


    Optimization point: The explanation style should be combined with the actual scene, and the AI ​​output should be more targeted.

    Example 3: Content Generation

    "Please write me an email to your boss asking for leave. The content should express your apology and explain that there is an emergency at home. The tone should be formal."

    Optimization point: Provide recipient, reason, tone, AI shows some adaptability

    The communication content in this stage clarified the scenario, purpose and style, the AI's response became more targeted, and the human-machine cooperation began to deepen.

    3. Co-creation stage - deep co-creation, integration of symbols and intuition

    In the stage of high human-machine collaboration, prompt words become the "script" that facilitates human-machine co-creation. Language is no longer just a superficial symbol, but also incorporates the intuition, creativity and emotions of both parties.

     Example 1: Lifestyle Assistant
    "I'm planning a family gathering this weekend, with kids and the elderly. Can you brainstorm with me about the menu? Include healthy staples, fun snacks, and a dessert that the kids can enjoy. Give me some ideas first, and we'll adjust them together."
    Upgrade points: Give direction first, expect AI to actively participate, and invite continued co-creation and adjustment
     Example 2 : Study Tutoring
    “Let me play the role of AI, and you play the role of a middle school student. We will discuss the development trend of artificial intelligence together. After you ask a question, I will answer it, and then you can raise a new question. The goal is to explore the impact of AI on future life together and encourage each other to think divergently.”
    Upgrade point: Design prompt words into two-way interaction to jointly construct knowledge
    Example 3: Content Generation
    "I want to write a business plan that will impress investors. My project is to empower primary and secondary school programming education with AI. Please help me analyze the core highlights first, and then discuss differentiated market strategies with me. Then we will develop a creative mind map around user pain points and gradually complete the content framework."
    Upgrade point: Treat AI as a consulting partner, open up the discussion process, and jointly shape innovative content

    At this stage, people begin to invite AI to deeply participate in decision-making, building knowledge and innovative thinking, and AI becomes a true "co-creation partner."


    The dynamic balance and enlightenment behind "power"

    From tools to partners, and then to co-creators, this gradual reconstruction of the relationship is not only an improvement in the way people interact with technology, but also reflects humanity's new understanding of technological subjectivity and creativity. The "power game" here is actually a dynamic balance - we are constantly testing the boundaries, capabilities, and adaptability of AI in the prompts, while also self-adjusting to discover more efficient and imaginative collaborative paths. From a broader social perspective, this deep human-computer interaction model is also subtly influencing our communication habits, knowledge production processes, and technological ethical judgments.

    Tips for innovation and co-creation of new paths

    To maximize the potential of AI co-creation, we need to break away from the inertial thinking of "command-response" and tend to treat prompts as interactive scripts, actively integrate the background, goals and willingness to collaborate, and give AI room to exert its subjective initiative. For example:

    • Invite AI to participate in brainstorming through conversation, rather than just asking for answers;
    • Set up scenarios or roles to allow AI to help build knowledge and inspire diverse solutions;
    • Strengthen interaction and feedback loops to enable AI and humans to achieve continuous growth and innovation together.

        Tang Zhi mentioned: "The tangle of the mouth needs a clear mind to solve." In the AI ​​era, this sentence can be understood as the effectiveness of prompt words comes from a deep understanding of the nature of human communication. Prompt words are not only the entrance to the collaboration between humans and AI, but also the key to reshape the communication relationship and stimulate human-machine co-creation. When we inject language philosophy into prompt word engineering and master the uncertainty of language, we can create a richer future with AI.